Atlas received the 2025 Industry Personality Award, one of the most important distinctions in the construction material sector in Brazil. The honor, granted by the National Association of Construction Material Traders (Anamaco), was delivered to the General Director Márcio Atz during the 34th edition of the Anamaco Award , held on November 11, in São Paulo.
Considered the Oscar of Civil Construction, the Anamaco Award recognizes executives and brands that stand out for their contribution to innovation, development and appreciation of the national industry. In the Industry Personality category, the distinction is reserved for leaders who inspire the market and transform their segments, a group that has already included names such as Delino Souza (Tintas Iquine), Eduardo Coli (Lorenzetti), Marcos Faraco (Gerdau) and Renato Holzheim (Weber Quartzolit).
For Atlas, this achievement has a special meaning. It is the first time that the company, about to celebrate 60 years of history, receives this honor, which recognizes not only its trajectory of leadership and innovation, but also the legacy of a culture built on ethics, dedication and overcoming.
"This award belongs to everyone who is part of Atlas' history. It reflects the collective effort of people who believe in work, innovation, and the strength to move forward, even in the face of the greatest challenges. It is a tribute to each employee, partner and customer who builds with us a better future for the Brazilian industry", highlighted Márcio Atz, General Director of Atlas.
In addition to this unprecedented achievement, Atlas was also awarded for the 14th consecutive time in the Anamaco Brands of the Year Award , in the category Brushes, Rollers and Painting Accessories, recognition based on national research with shopkeepers from all over the country. While the technical award reaffirms the excellence and reliability of Atlas products, the Industry Personality honor celebrates the company's leadership vision and impact on the development of the industry.
Founded in 1966, Atlas has established itself as a national leader in painting accessories, expanding its presence in retail and international markets. Over the decades, it has built a portfolio of solutions recognized for its quality, technology and commitment to the painting professional.
Even in the face of adversities such as the flood of 2024, which temporarily paralyzed its operations in the manufacturing park of the headquarters in Esteio/RS, the company reinvented itself with resilience and unity, resuming its activities and announcing new investments in innovation and growth.
The Anamaco Industry Personality Award 2025 reinforces Atlas' role as a brand that crosses borders and inspires the entire sector, taking with it the pride of belonging to the Inbetta Group , which shares the same values of excellence, sustainability and valuing people.
About the Anamaco Award :
Created in 1991 by the National Association of Construction Material Traders (Anamaco), the Anamaco Award is one of the main awards in the sector, recognizing brands and executives that stand out for their quality, innovation and contribution to the development of Brazilian civil construction. The Industry Personality category honors leaders whose performance inspires and drives the growth of the sector throughout the country.